Good Moring Erin,
I am wondering how your defined link works. When you drag that defined column to a report and the report is run, does it 'light up' like hyperlink? If it does then this is what we are looking for. It then would seem we need to get the syntax correctly integrated with the link stored in our column. Perhaps that is where the <a hxref' comes in etc? We just thought since we could copy/paste the link as is from our table column, into a browser, it would work as such.